TikCoin: A TikTok-like Platform with Creator Tokenization on Sonic SVM
We're building a short-form video platform that empowers creators to tokenize their influence and content on Sonic SVM.
Our platform combines the viral engagement mechanics of TikTok with blockchain technology, allowing creators to own their value, while fans can invest directly in rising talent through creator tokens.
Why We Started This
The Catalyst 📈
Our friend Joseph's fitness channel lost $42,783 monthly despite maintaining 427,000 subscribers after YouTube's algorithm update.
The Pattern 🔁
Other creators experienced similar drops, averaging 43% revenue decline.
The Insight 💸
Creators build businesses worth millions but have no equity in their own value creation.
The Problem: Three Broken Mechanics
1
Platform Dependency Risk
Platforms take 30-50% of creator revenue while controlling distribution. Algorithm changes frequently devastate creator livelihoods.
2
Misaligned Economic Incentives
Early fans receive no economic upside. Community building is rewarded with "likes" instead of tangible value.
3
Limited Capital Formation
Creator growth hits ceilings because monetization is based on attention, not impact. Value isn't efficiently recycled into ecosystem growth.
The Solution
47.3%
Platform Revenue Capture
Average percentage taken by platforms from creators. Algorithm changes caused 37.8% median revenue drops.
68%
Value Leakage
Early supporters drive initial growth but capture 0% of creator value appreciation.
$147K
Revenue Plateau
Average creator business reaches this ceiling annually without external capital.
Our Solution: TikCoin
1
Launch Branded Tokens
Create custom tokens with personalized tokenomics in minutes, not months.
2
Reward Early Supporters
Give actual ownership to fans who help build your brand.
3
Create Token-Gated Experiences
Offer exclusive content and build independent creator economies.
4
Share Success
Allow fans to benefit from the brand's growth and success.
The Vision: Building the NYSE for Creator Capital
1
Phase 1: Creator Capital Formation (Current)
Individual creator tokens with custom utility and protections. Current status: 27 creators, $1.87M market cap, 0 security incidents.
2
Phase 2: Creator Investment Networks (2026)
Creator-to-creator pools with compliance. Creator venture funding mechanisms with investor protections.
3
Phase 3: Attention Economy Markets (2027)
Standardized metrics for creator business valuation. Secondary market for creator business equity.
Platform algorithm changes and saturation have created urgency for new revenue models.
3
3
Fan Ownership Demand
87% of Gen Z consumers prefer products that give them ownership or stake.
Why We Built on Sonic SVM
Creator Infrastructure
Transaction costs under $0.002 enable micro-transactions. Purpose-built token standards for content rights management.
Enterprise Reliability
42 major brands already integrated. Built-in compliance systems satisfy legal requirements for 94% of creators.
Growth-Ready Scalability
Handles concurrent audience engagement for creators with 10M+ followers. Supports $100M+ market cap token economies.
Strategic Advantages of Sonic SVM
Security Foundation
Enables our 36-month linear vesting contracts. Zero token dumps compared to 17.3% average across competitors.
Creator Retention
83% of creator token failures on other chains stemmed from technical limitations we avoid on Sonic.
Complete Integration
Enables all 12 token-incentivized growth mechanics in our ecosystem.
How It Works
Creator Token Studio
27 token templates optimized for specific creator categories. Custom smart contract builder with 14 predetermined utility functions.
Creator Capital Markets
Dedicated liquidity pools with $25K minimum initial market making per creator. Bonding curve algorithms calibrated to 7 creator growth models.
Growth & Monetization Tools
Campaign builder with 12 token-incentivized growth mechanics. Revenue diversification suite with 8 token-gated monetization methods.
Revenue Model & Unit Economics
Total Year 1 revenue per creator: $10,538 with 78.2% gross margin. Customer acquisition cost: $382 with 1.8 month payback period.
Go-to-Market Strategy
1
2
3
1
Agency Partnerships
42% of new creators, $412 CAC
2
Direct Outreach
37% of new creators, $527 CAC
3
Creator Referrals
21% of new creators, $198 CAC
Our expansion roadmap targets 150 active creators by Q3 2025, growing to 2,200 creators with $310M combined token market cap by Q3 2026.
Competitive Landscape & Defensibility
Direct Competitors
Roll: $7.2M raised, no vesting protection. Rally: Shutdown in 2023 after raising $57M. Fyooz: 40 creators, several exit scams.
Platform Solutions
Patreon: $413M raised, no token economics. Mighty Networks: $56M raised, no financial infrastructure.
TikCoin Advantage
3.7x higher creator retention. 2.8x higher revenue per creator. Zero token dumps versus 17.3% industry average.
Market Penetration Strategy
1
2
3
1
Tier 1 Creators
100K-500K followers
2
Tier 2 Creators
500K-2M followers
3
Tier 3 Creators
2M+ followers
Initial focus on fitness (48,700 qualifying creators), education (37,200), and gaming (63,500). Capturing just 2.5% of our SAM represents $73.5M in annual platform revenue.
Traction & Roadmap
1
1
Current Status
MVP complete, 5 creator partnerships secured
2
2
6-Month Goals
50+ creators, full utility marketplace
3
3
12-Month Vision
1,000+ creator tokens, brand partnerships
We've completed core token launch functionality and secured partnerships with creators who have a combined audience of 2.5 million followers.
Thank You
We're building the financial infrastructure for the $250B creator economy, changing how creators build businesses and how fans participate in their success on Sonic SVM.
Join us in creating the ownership economy for digital creativity.